In the United States today, approximately three out of four jobs are service-based (as opposed to product-based). Authority Magazine recently started a new interview series called “5 Things You Need to Know to Create a Successful and Innovative Service-Based Business.”
How does one make their clients love them? How does one convey their values and purpose to their clients and employees? What are the hurdles that service-based businesses have that product-based business don’t? How does one scale as a service-based company? How does a service business brand and market itself?
We spoke to successful founders or CEOs of service-based companies who shared what one needs to be successful and innovative. Enjoy the 10 highlights below.
