It’s fair to call entrepreneur, adviser, and strategist Bicé Grobstein a go-getter. She founded an amenity management and tenant experience firm called Concierge Redefined, which launched major NYC projects such as the American Copper Buildings with JDS Development Group. When LIVunLtd acquired Concierge Redefined, Grobstein joined the former as co-president to lead the acquisition transition. Now Executive Vice President at lulafit, she spearheads the company’s sales and marketing engine. Bicé’s expertise is in high demand among real estate owners who are looking for guidance on actualizing conceptual plans at their facilities.
Welcome to lulafit
Executive Vice President