Portfolio Partnership: Sterling Bay

"Lulafit and Sterling Bay are transforming multiple assets into hospitality forward wellness hubs across multiple markets."
Design Consulting
Community Engagement
Fitness Center Management
National
Design Consulting
Community Engagement
Fitness Center Management

Portfolio Partnership: Sterling Bay

"Lulafit and Sterling Bay are transforming multiple assets into hospitality forward wellness hubs across multiple markets."

Portfolio Partnership: Sterling Bay

Overview
Sterling Bay hired lulafit to design and deliver superior fitness and wellness spaces across several assets in two different markets. Beyond the thoughtful design of each space, we activated the amenities with exceptional holistic wellness programming and hospitality-forward service through our operations and technology.
Ownership:
Sterling Bay
LEasing:
LOcations:
600 West Chicago in Chicago, IL 360 N Green St in Chicago, IL 1050 Brickworks in Atlanta, GA 350 N Morgan St in Chicago, IL
ARCHITECT(s):
BOX, HKS, Gensler
BUILDING SIZE:
AMENITY SIZE:
Goal
Engagement Initiatives

Lulafit goes beyond fitness, also engaging the full tenant population through wellness focused activations and building-wide communication aimed at creating a positive tenant experience for everyone in the building.

We achieve this through building-wide events and lobby activations marketed by our team.

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Space Enhancements

Prior to the Oct 17, 2022 launch, Lulafit team evaluated the existing fitness space and found areas of greatest impact to improve facilities and create a higher end offering for tenants.

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Challenges
Solutions
Outcomes

1,600,000 total square feet

Chicago, IL

Leasing + Property Management: Sterling Bay

Architects: BOX

Lulafit Services: Amenity Consulting + Fitness Center Management

600 W Chicago

660,000 total square feet

Chicago, IL

Leasing + Property Management: Sterling Bay

Architects: Gensler

Lulafit Services: Amenity Consulting

360 N Green

225,000 total square feet

Atlanta, GA

Leasing: Stream Realty

Property Management: Sterling Bay

Architects: HKS

Lulafit Services: Amenity Consulting

1050 Brickworks

See Transforming Retail Space into a Tech Hub's Dream: The Factory at 600 West Chicago!

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“My team and I toured the space earlier this week and were completely blown away with the final product. Your team did a phenomenal job. Seeing this space has made us even more excited for all of our projects with you.”

- Jessica Brown, Director of Leasing for Sterling Bay